2016 election is over

The election process is over and now it's time t move forward with our country. Some perhaps are disappointed with the results while others are overflowing with joy. What matters most is what happens now after the results. As a nation we need to put aside all the arguments and unkind words used during the election process and come together for the betterment of our nation. The most important lesson that I took away from this election is to always remain humble. Never ever exalt yourself into thinking that you are above anyone because life will bring you down in the worse of ways. Let us get up and get out and do the very best we can for our beautiful country.

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Reimagining the Big Screen: How Palace Amusement Can Level Up the Jamaican Movie Experience

As a Digital Marketer in Jamaica, how would I revamp Palace Amusement? Here are some of my ideas: 1. The History of Palace Amusement - Create a campaign highlighting where the company is coming from, where it is now, and where it will be. Speak to grandparents who visited at the start, and have each group share their experience. Tie these experiences in with a film of the time. 2. The Love of Palace – Many couples have had their first dates at the movies, sparking relationships that blossomed into marriages and lifelong love stories. This campaign will highlight some of these real-life romances using a black-and-white aesthetic to evoke nostalgia and emotional connection in a visually captivating TV commercial, which will also be promoted across digital platforms. The campaign will culminate in an in-person event where couples with similar love stories will be invited to a special screening of the romance movie currently showing. Brands will be invited to partner in creati...

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