As a Digital Marketer in Jamaica, how would I revamp Palace Amusement? Here are some of my ideas: 1. The History of Palace Amusement - Create a campaign highlighting where the company is coming from, where it is now, and where it will be. Speak to grandparents who visited at the start, and have each group share their experience. Tie these experiences in with a film of the time.  2. The Love of Palace – Many couples have had their first dates at the movies, sparking relationships that blossomed into marriages and lifelong love stories. This campaign will highlight some of these real-life romances using a black-and-white aesthetic to evoke nostalgia and emotional connection in a visually captivating TV commercial, which will also be promoted across digital platforms. The campaign will culminate in an in-person event where couples with similar love stories will be invited to a special screening of the romance movie currently showing. Brands will be invited to partner in creati...