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The expectations of Jamaicans

  



During the recently concluded World Championships Jamaica celebrated with our athletes for their great performances. On several occasions however, some were criticized for failing to deliver medals.i sat down and read the feedback of some of my fellow brothers and sisters. The thought then came to me, are we more critical of our athletes than we are of our political leaders. The super talented Javon Francis was criticized for not carrying the 4*400 team to a medal, despite running the fastest leg of anyone on any of the teams. We have our political leaders on the other hand who continually make promises and pretend to be caring but never live up to their promises. They are however still given other chances to continue to disappoint or their disappointments are quickly forgotten.

If as Jamaicans we are going to be critical of anything we should choose to be more critical of those who have control over the affairs of our beloved country. Our athletes train everyday, make sacrifices to make our nation proud. Our political leaders feed of our vulnerabilities and gain all they can while they feed us the left overs. We should be appreciative of the sacrifices our athletes make and encourage them when they fall down. 

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